Asda Foundation pledges continued support for Run For All 10K Series

We’re thrilled to announce that our fantastic partners, the Asda Foundation, will continue to support our popular 10K runs for a further three years.

The Foundation has supported Run For All since 2012 and this new partnership takes us right up to 2020. This vital support and will help us continue to expand the series – bringing them closer to communities across the UK.

During 2016 10K, runs were held in Leeds, York, Hull, Lincoln, Burnley, Bury, Nottingham and Sheffield. And the series will be even bigger in 2017 with 10Ks in Leicester and the Gear 10K in King’s Lynn already added to the calendar.

Around 35,000 runners of all abilities took part in at least one Asda Foundation 10K event in 2016, with the runs raising hundreds of thousands of pounds for good causes in the regions in which they are held.


Julie Ward, Asda Foundation Senior Manager, said: “Having supported the series since 2012, we are delighted to be able to extend our involvement for a further three years.

“The events always generate a fantastic atmosphere and each year thousands of runners – including hundreds of Asda Colleagues – turn out to raise money for some fantastic causes. Like many others, we are already looking forward to the 2017 series.”

Siobhan Curtis, Run For All’s Corporate and Sponsor Manager, said: “We are enormously grateful to the Asda Foundation for their ongoing support, which has been vital in helping us to develop the series into a major success.

“We will now continue to work with the Asda Foundation to build on that success for the future – staging high quality events that encourage health and fitness and benefit charities across the country.”




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