TV star Terri Dwyer launches the new Asda Foundation Leicester 10K

Actress and presenter Terri Dwyer was today [Wednesday 8th March] officially launching a major new charity road race expected to bring thousands of runners to the city this year.

Local charities will be in line for a massive boost when the Asda Foundation Leicester 10K takes place on Sunday 3rdSeptember.

The Leicester 10K is the latest addition to the successful 10K series, supported by the Asda Foundation, which includes events in Nottingham, Sheffield, Lincoln, Leeds, York, Hull, Burnley, King’s Lynn and Bury.

They are organised by Run For All, part of the legacy of the late Jane Tomlinson, who raised nearly £2m for charity by tackling a string of gruelling challenges despite being diagnosed with incurable cancer.

The new Leicester 10K will start and finish in beautiful Abbey Park and will take the runners across the Grand Union Canal and into the city centre, past the Richard III visitor centre, and the cathedral. Runners will then twice cross the River Soar before ending with a final – and victorious – lap of the park.

Leicestershire-born Terri, star of Hollyoaks, Loose Women, 60 Minute Makeover and programmes like This Morning, officially launched the new event on Wednesday 8th March at Leicester Cathedral.

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Terri said: “It’s such exciting news that the new 10K is coming to Leicester. Jane Tomlinson was a very brave and inspirational lady who proved that anything is possible. I hope lots of people will be inspired by her to take on their own challenge – whether that’s to run, walk or jog. Just do it!”

Entries for the event are now open click here the enter!

Mike Tomlinson, husband of the late Jane Tomlinson CBE, said: “Jane would be thrilled that her Run For All legacy is coming to Leicester, a city she loved and which was home for her grandparents and dad.

“When Run For All began in 2007, we could not have imagined how far it would have come - and that Jane would be continuing to inspire people a decade on.

“I think Jane really showed that if you believe it is possible, then you can achieve it – whatever obstacles lie in your way.

“Run For All is all about accomplishing that personal goal, whatever your ability or your size or your shape. It’s about getting to the finish – not how fast you get there.”

Lynne Preston, of Run For All, said: “We are really pleased to be able to bring this new 10K to Leicester and we’ve already received a really warm welcome.

“Our 10K series, kindly supported by the Asda Foundation, is already very successful and the addition of a vibrant, major city like Leicester will enhance its reputation still further.”

Julie Ward, Asda Foundation Senior Manager, said: “We’re thrilled to be able to support the Run For All 10K Series and that it carries on growing year on year, bringing great opportunities to local communities and raising lots of money for a wealth of charities.”

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The Dean of Leicester has welcomed the new 10K, which will see participants running in the shadow of Leicester Cathedral.

The Very Revd David Monteith said: “We’re delighted to encourage and support our community to go out and run for fun in this new Leicester 10k event.  We look forward to cheering on runners from all backgrounds as they pass by the Cathedral in the heart of the city.  We even promise a few prayers for those who will need them!”

Scott Clarke, of the Leicester Tigers, who are supporting the event, said: “We’re really happy to welcome the Leicester 10K to the city this September and very much looking forward to getting involved. It complements the work we are already doing in the community and we’re hoping lots of people will run to support the Tigers and, especially, our work with our special educational needs programme.”

Participants can run just for fun or can raise funds for a charity of their choice. They are especially encouraged to support one of the event’s official partner charities: The Carer’s Centre Leicestershire and Rutland, Macmillan Cancer Support, LAMP Mental Health Advocacy and Information and the Jane Tomlinson Appeal. 

Participants can run just for fun or can raise funds for a charity of their choice. They are especially encouraged to support one of the event’s official partner charities: The Carer’s Centre Leicestershire and Rutland, Macmillan Cancer Support, LAMP Mental Health Advocacy and Information and the Jane Tomlinson Appeal.

Jane Tomlinson Appeal Fundraising Manager Katie Bell said: “We’re really excited that Run For All has arrived in Leicester. It looks set to be a fantastic new event with a great route which we hope will really appeal to people wanting to take on a new challenge. We hope supporters old and new will pull on their trainers to fundraise for the Appeal and continue its work with children and cancer charities across the North, Midlands and beyond.”

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Nadine Wood, Fundraiser and Volunteer Coordinator for The Carers Centre (Leicestershire & Rutland), said: “The Carers Centre is very excited to be part of the Leicester 10K. It is creating a real excitement amongst our volunteers, and we are attracting new, enthusiastic runners to take part.”

Jo-Anne Wilson, Senior Fundraising Manager for Macmillan in Leicestershire and Rutland: “Macmillan are delighted to be a charity partner for the new and exciting Asda Foundation Leicester 10K which will be a great race in a fantastic city.

“Every day in Leicestershire, 13 people hear the devastating news that they have cancer, and 6 people die from this illness. To make sure no-one faces cancer alone, we need people to do something amazing by joining Team Macmillan for the Leicester 10K. Together, we can do it!”

Ben Rowley, Operations Manager of LAMP Mental Health Advocacy and Information, said: “LAMP is proud to be a part of the Run for All event in Leicester. Exercise is one of the best ways to improve your mental wellbeing. By taking part, we hope to raise awareness of mental health in Leicester, Leicestershire and Rutland and promote our services to be a voice for those in need.”