Thousands get ready for Asda Foundation GEAR 10K

Thousands of runners will head for King’s Lynn on Sunday 6th May next year for one of East Anglia’s most popular charity road runs.

It will be the 13th running of the Asda Foundation Grand East Anglia Run (GEAR) 10K, which is being staged for the second time by Jane Tomlinson’s Run For All, in partnership with Alive Leisure and King’s Lynn and West Norfolk Borough Council.

The GEAR 10K route takes participants through the pretty town centre, along the River Ouse pathway, The Walks and takes in a number of landmark buildings including Red Mount, the Custom House and Greyfriars Tower.

Returning in 2018 is the Bespak GEAR 10K Corporate Challenge, in which companies, groups of friends, charities and other organisations will battle it out to be crowned the fastest firm in the race.

Also returning is the popular Bespak Mini GEAR - a 1.2-mile fun run for people of all ages and abilities (entrants must be 6 years and up) from Tuesday Market Place. Every finisher will receive a Mini GEAR medal and a goody bag to show off their achievements.

Run For All is part of the lasting legacy of the late Jane Tomlinson CBE who raised almost £2m for charity through a series of endurance challenges, despite being diagnosed with incurable cancer.

Lynne Preston, Run For All’s Events Team Manager, said: “We were delighted with the success of last year’s GEAR 10K. The response to the run was excellent and it was a fantastic addition to our 2017 calendar. We look forward to welcoming even more runners to King’s Lynn in 2018.”

“The support provided by our partners was excellent and that strong working relationship will certainly benefit the event going forward.”

Mandy Rivett, Co-ordinator of the Asda Foundation, the headline supporter of all of Run For All’s events, said: “Run For All’s first involvement with GEAR was incredibly well received. Runners turned out in great numbers and vital funds were raised for some fantastic local causes.

“I’m sure the 2018 run will build on that success and provide all involved with another memorable day.”

Peter Lemon, Chairman of Trustees for Alive Leisure said: “2018’s GEAR 10K is set to be a fantastic day for everyone involved, the registrations have already exceeded all previous years, since the run began in 2006. 

“With the amazing atmosphere that takes over King’s Lynn, and the fantastic crowds cheering on the runners.  Whether you are running for fun or an experienced runner, the mental and physical challenge of competing in the Bespak Mini Gear, or the GEAR 10K Run is a great achievement for all involved, and Alive Leisure are very pleased to be linked to this wonderful event!”

Cllr Elizabeth Nockolds, Borough Council of King’s Lynn & West Norfolk, Deputy Leader and cabinet member for culture, heritage and health, said: “We are proud to continue our support of the GEAR 10K, which has gone from strength to strength since the first event back in 2006.

“Run For All are now taking the event to new levels, which is really exciting. I look forward to another successful year and hope that many people will come along to run or cheer the runners on.”

The GEAR 10K route takes the participants through the pretty town centre, along the River Ouse pathway, The Walks and takes in a number of landmark buildings including Red Mount, the Custom House and Greyfriars Tower.

Returning in 2018 is the Bespak GEAR 10K Corporate Challenge, in which companies, groups of friends, charities and other organisations will battle it out to be crowned the fastest firm in the race. Entry is open to teams of five or more and includes hospitality and other benefits. The times of the first three team members home will be used to calculate the winners.

Also returning is the popular Bespak Mini GEAR - a 1.2-mile fun run for people of all ages and abilities (entrants must be 6 years and up) from Tuesday Market Place. Every finisher will receive a Mini GEAR medal and a goody bag to show off their achievements.

Keyvan Djamarani, Managing Director of Bespak, which has supported the GEAR 10K for over 10 years, said: “We are very proud of our involvement with an event that is fun, promotes good health and raises money for so many good causes.

“There is always a tremendous atmosphere surrounding the event and, like many other people in the region, we are already looking forward to the 2018 run.”

Local company Stephenson Smart is also looking forward to the Bespak Corporate Challenge’s return, after finishing in second place last year.

Martyn Benstead, partner of Stephenson Smart, said: “Stephenson Smart are once again proud to support a fantastic local event and at the same time help promote healthy activities for our staff.”

The winners of 2017’s Mini GEAR school challenge competition was Snettisham Primary School who are also raring to go in 2018.

Emma Hunt, Deputy Headteacher, said: “With continued support from the sports coaches at Edufit, Snettisham Primary School pupils and their parents were thrilled to participate in the Bespak Mini GEAR 2017.  

“The children successfully completed a 1.2-mile fun run and proudly received a Mini GEAR medal and a goody bag to mark their achievements.

“A large numbers of parents, staff and relatives also came along to the event to support everyone taking part. It was a fantastic turnout! To top it all off, the school won a cash prize for the third year running due to the high number of pupils and parents taking part.

“The Friends of Snettisham Primary School utilised the money raised from the event to develop an outdoor classroom and purchase a fridge to keep packed lunches fresh until lunchtime. We look forward to taking part in this fantastic event again in 2018!”

Entrants in the 10K can run for fun, for a personal challenge or for a good cause of their choice. They are especially encouraged to support the event’s official partner charities which currently include West Norfolk Mind and the Jane Tomlinson Appeal.

 

 

Zena Penty, volunteer co-ordinator, with West Norfolk Mind, said: “West Norfolk Mind are delighted to be an official charity partner again next year. Support for mental health charities has increased greatly this year and we hope to have an even bigger GEAR 10K team in 2018.”

Jenny Sellers, fundraising assistant for the Jane Tomlinson Appeal, said: “We can’t wait for the GEAR 10K in 2018. This year’s event was a fantastic new challenge for our runners and really well received.

“We’re really looking forward to welcome lots more participants to the Appeal team in 2018. With your support we can continue to help children’s and cancer charities across the region. If you’d like to run for the Appeal, go to the website www.janetomlinsonappeal.com or email me jenny@janetomlinsonappeal.com.”

Participants in the Bespak Mini GEAR are encouraged to raise a small sum for a charity close to their hearts. In 2018, the official partner charity is Scotty’s Little Soldiers. 

 

Nikki Scott, founder of Scotty’s Little Soldiers, said: “We are delighted to have been chosen as the official charity partner for Run for All’s Mini GEAR race in King's Lynn next year. The support Scotty’s provides can’t happen without fundraising events such as this, and the fact that it’s also encouraging children to get active is even better. I’m really looking forward to seeing children from across the region getting involved and every penny raised will help us continue to bring smiles to the faces of bereaved British Forces children across the country.”

The GEAR 10K is supported by the Asda Foundation, King’s Lynn and West Norfolk Borough Council, Alive Leisure, Lynn News, Your Local Paper, KLFM, Arla Protein, Runderwear, Aftershokz and Up & Running.

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